In the midst of lockdown we all needed a bit of escapism, so when adidas asked The Panics and I to create a series of surreal, game-inspired worlds to introduce their limited edition Originals range, I jumped at the chance. Combining tropical vistas with typical game-like glitches in geometry and textures, we had a lot of fun building the different worlds for each shoe – not the worst way to spend time while being locked up inside!
Client: adidas Originals
Agency: Studio A
Director: Erwin van den IJssel
Production Company: The Panics
Executive Producer: Liene Berina
Head of Post Production: Ivor Goldberg
Post Producer: Androniki Nikolaou
Lead 3D Artist: Doma Harkai
3D Support: Jeroen Aerts